I
read a tweet the other day that gave me the sads; it was an author lamenting the fact that she had to
choose between what was marketable and what she really wanted to write. And I
almost sprained my neck shaking and nodding my head at the same time!!!
I
think we all feel that same pull toward “what will sell” and “what will soothe
our soul” if we just let it out. What most of us do, at least what I do, is to
walk that middle line by trying to write something that is both marketable and
fun.
People
tend to default describe my books as “B-movies in print” and it always makes me
smile because, when I write them, I actually am picturing a B-movie in my head. I’m not sure any author aspires
to that as their ultimate goal, though. I’d like to think I’m writing “A-books that
read more like B-movies.”
But
even when we’re writing something fun or enjoyable -- Hint: it should all be fun
and enjoyable!!! -- we still have to play by certain rules. Whether it be reaching
a certain word count, not using certain words in a middle grade novel or how
much gore to include in YA, there are rules to follow and always a game to
play.
Even
when I market, I tend to play by the rules. I try not to offend, I am patient
when folks who follow or “friend” me still don’t really “get” me and I have to
explain my jokes or back pedal not to offend, etc. But I can feel that getting
old; real old.
Already
this year I’ve found myself coloring outside of the lines more and more often. Pushing
the boundaries by having more fun and worrying less about, “Will this person
ever buy my book?”
I
figure if you’re following me and you can’t take a joke, don’t follow me. I
figure if you’re a “friend” and you don’t “get” me, well, un-friend me and go “get”
somebody else. I haven’t actually cussed yet, but I’m working on it!
My
point is, I think what often happens to debut authors like myself is we start
our really afraid to offend; offend our publishers, our editors, our “fans,”
friends or followers or anyone who may buy our books one day. And that works…
for awhile.
Then
your second or third or fourth book comes out, and you’re a little older and a
little wiser. You see that, be it in your writing or your marketing or your
appearances online or off, you will never, ever, ever please everyone.
Some
folks will buy into your love triangles, others will curse your name forever.
Some will love your main character, some will hate her. They’ll like your cover
or hate it, they’ll get mad if you set your YA story in a high school, they’ll
be mad if you don’t.
And
after awhile you kind of sit back, chew your lip and say, “Oh, I get it now;
nobody else knows what they want, either!” And you realize, as you look out
over the vast sea of YA titles that sell or don’t sell, that fizzle or fly,
that what you enjoy the most are those books where the author didn’t
necessarily play by any rules other than his or her own. Where a new world was
built, even if it looked like the old world. Where an author was truly
confident in his skills, his story, his characters and that world and you just
lost yourself.
So,
I don’t know, I kind of rambled a bit here but… that’s okay! You probably get
my drift. I guess my point is, play by your own rules. Stop feeling so awkward
about every little thing (like I do), and second- or third-guess every single
thing you post.
It’s
really NOT the end of the world if someone gets offended, doesn’t like you or
even un-follows you. For everyone who doesn’t appreciate the new, rule-breaking
you, there will be one or more who do.
And
even better, you’ll like yourself more. You’ll like your writing more, and you’ll
even like your marketing more. And isn’t that what writing is really all about?
Yours
in YA,
Rusty
Love this post. Well said :)
ReplyDeleteThanks, Katie! I appreciate you dropping by & leaving a comment!!
DeleteGreat post, both for authors of books and writers of blogs! Whether you're looking for book buyers or blog followers, there's always this voice in your head wondering "if that was the right thing to say" or "how do I get people to like me/my work?" when really the most important thing is to say what you want. Great advice, and I hope to keep this more in mind in the future!
ReplyDeleteHi Vicki, and thanks for stopping by and leaving a comment... on Valentine's Day, no less!!! "Say what you want"! Sums it up just about right, I think....
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Great post! I started a blog (thezinstinct.blogspot.com) recently, and sometimes I have this rule voice in my head when I'm writing my blog and when working on my manuscripts. I think it's great advice to make it fun and enjoyable!
ReplyDeleteHi Rusty,
ReplyDeleteI teach Eighth Grade English in CT and would love to do a video web chat with you and one of my classes. Any chance that we could do that? We have been doing this with a few authors and it has been so rewarding for everyone involved. Thanks for your creativity!
Best James Salsich
jhsalsich@gmail.com